Maximizing The Use Of Digital Signs In The Office: Tips And Best Practices

Digital signage in the office is a great way to keep employees informed and improve communication. Office managers can use it to display everything from company updates to meeting room schedules. This article will discuss some tips and best practices for maximizing the use of digital signage in the office.

What Is Digital Signage In Offices?

Digital signage in the office is a display screen or series of screens used to communicate information to employees or visitors. Typically, this information can include anything from company updates and announcements to meeting room schedules and wayfinding information. 

Digital signage is a flexible and effective way to keep employees informed and improve communication within the office. 

With the digital signage market growing by 7.5% yearly and exceeding 20 billion dollars, now may be the best time to use digital signage in your office. It’s clearly one of the top workplace trends for 2023.

Examples Of Digital Signage In Offices

There are many ways that you can use digital signage in offices, including:

• Company updates and announcements. You can use digital signage to display essential company updates and notifications to employees.
• Meeting room schedules. Display real-time information about meeting room availability to help streamline bookings and reduce confusion.
• Wayfinding. Digital signage can help employees or visitors navigate the office, especially if you have a large or complex layout.
• Protocols and safety information. Use digital signs to outline any protocols or safety information that employees must be aware of.
• Employee recognition. Digital signage can be used to recognize and celebrate employee achievements and milestones.
• Marketing and sales. Promote company products or services or showcase customer testimonials and success stories.
• Weather and traffic updates. Display real-time weather and traffic updates to help employees plan their commute and prepare for the day.
• Visitor management. A digital sign, like those offered by Joan, helps with visitor management. Office managers can send visitors a digital invite. Visitors can use this simple QR code to enter the building and even complete a health questionnaire. This questionnaire ensures safety and easy-to-track visitor logs.

Tips & Best Practices For Office Digital Signage

If you want to improve productivity, increase revenue, and boost employee morale, digital signage in the office is a perfect solution. However, once you’ve invested in digital signage for your office, ensure that you follow these tips and best practices to get the most out of it:

Less Is More

When it comes to digital signage, it’s important to remember that less is often more. Overcrowding the screen with too much information can be overwhelming and confusing for employees. 

It’s better to stick to a few key messages and display them prominently rather than trying to fit too much onto the screen.

Think About The Viewing Pattern

Consider where viewers will see your digital signage and how long it will be in view. This will help you determine how often to update the content and how much information to include. 

For example, say the digital signage is in a high-traffic area where visitors or employees will only view it briefly. In that case, it’s best to keep the content simple and to the point so that viewers can see what they need at a glance.

Choose Images Carefully

Images can be a powerful way to grab attention and communicate a message, but carefully choosing images is essential. 

Here are some tips for choosing images carefully for digital signage:

• Use simple images. Simple images with a clear subject and minimal distractions tend to be the most effective on digital signage. Keep in mind that images will be displayed in grayscale on Joan devices so it’s best to avoid using images that are too busy or that have low contrast.
• Consider the resolution. Choose high-resolution images to ensure they are clear and of good quality when displayed on the screen. Low-resolution images may appear pixelated or blurry.
• Use relevant images. Choose relevant images for the message you are trying to convey. The image should support and illustrate the message rather than distract from it.

By choosing images carefully for your digital signage, you can ensure that they effectively communicate your message and grab your employees’ attention.

Display Helpful Info

Digital signage, like an office wayfinding system, can be a great way to help visitors and new employees navigate the office, especially if you have a large or complex layout.

Use the screens to direct people to different departments or building areas or to provide wayfinding information.

Outline Any Protocols

Digital signage can also be a helpful tool for outlining any protocols or safety information that employees need to be aware of. Use the screens to display important information, such as emergency evacuation procedures or workplace safety tips.

Display Meeting Room Information To Streamline Bookings

You can use digital signage to display real-time information about meeting room availability, helping to streamline bookings and reduce confusion. This can be especially useful in larger offices with multiple meeting rooms.

For instance, with Joan’s office devices, you can quickly mount digital signs outside all your meeting rooms. The digital signs could display helpful information, such as current and future meetings, occupants, and more.

You could also seamlessly link Joan to any LCD screens in your lobby. Here, employees can quickly find the information they need, such as which meeting rooms are currently in use and which are available.

Simplify Room Booking

Digital signage in offices can help with room bookings by providing better room utilization, streamlining meeting organization, and eliminating double bookings.

For example, with Joan’s simple-to-use room booking system, everyone in the office can access conference room availability updates at any time. This booking system allows for better utilization of all conference, interview, and training rooms.

The system also eliminates the need for time-consuming booking arrangements and human error, making it easy for other employees to handle. Joan connects all company members to the same calendar, so there are no more overlaps in bookings. 

Employees can see when spaces have been booked and what other rooms are available, avoiding any interruptions to workflow. 

With real-time updates on room availability, employees can easily find and book a suitable space for their meetings without having to rely on the front desk or office managers for assistance. This can lead to increased productivity, as employees can spend less time coordinating meetings and focusing more on their work.

Meeting room planning software can also seamlessly integrate with your company’s various calendars and software, including Google Workspace, Office 365, Exchange, and iCalendar. There’s no need to use any additional apps or software. It automatically syncs to other apps and connects to your organization’s calendar of choice, making it an efficient and user-friendly space reservation system.

Conclusion

Digital signage is an effective tool for improving communication and keeping employees informed in the office. By following these tips and best practices, you can maximize the use of digital signage to create a more efficient and effective workplace.

At Joan, we offer a range of digital devices that you can mount and use to display crucial info. Contact us today for the best digital signs in the office.

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